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The challenge

The authorized distributor of Toyota cars in Riyadh and one of the largest automotive companies in the Kingdom of Saudi Arabia, it deals with several government sectors, including the Ministry of Defense, the Ministry of Interior, and others in the government and private sectors. It seeks to develop the logo and identity to synchronize the accelerated and modern developments to help establish a sustainable presence.

What has been achieved

We started by studying the brand and understanding its requirements before beginning the design phase of the identity and logo, simplistically and professionally, without any complexity, to represent the brand field in a direct way that is rooted in seriousness and commitment to sustainably serving its goals and vision in the way the brand aspires to be seen, coping with modernity and renewal.

Scope of work

  • Logo and Identity Creation.

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