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2024

The challenge

Hamad Mohammed bin Saedan Real Estate Company, specializing in the real estate industry with over 80 years of experience, aspires to develop the brand’s identity and logo to keep pace with developments, while maintaining its professional and official image side by side with providing its integrated real estate projects and services as one of the most important and influential companies in Saudi Arabia.

What has been achieved

We have upgraded the development of the brand’s identity and transformed the previous traditional logo into a more modern character by adopting colors and symbols that align with the brand’s antiquity, and a logo that portrays its professional personality. Thereby, features and values of the brand achieve sustainability, which serves, in return, the brand at present and towards a promising future.

Scope of work

Logo and Identity Creation, Graphic System, Identity Applications, Identity Guidelines, Company Profile

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