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The challenge

In a moment of visionary brilliance back in 1997, the Advisory Board was established by the Supreme Council for the Cooperation Council for the Arab States of the Gulf. Its purpose is to expand consultation and communication among member states, providing valuable advice to strengthen the council’s journey and tackle future challenges. The board consists of citizens from member states and helps preserve the council’s original identity while adapting it to the modern era.

What has been achieved

In the world of visual identity and logo development, we strive to modernize while preserving the brand’s valuable characteristics. Colors add beauty and distinction, yet implementing them across different mediums presents a captivating challenge that ended with a visual journey that showcases the brand’s essence in stunning ways.

Scope of work

Logo and identity development, Graphic system, Identity guidelines 

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