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The challenge

Anan Podcast from the MBS association MISK aims to empower Saudi youth in various fields. This is accompanied by the goal of developing the visual identity strategy so that it gets closer to the target group of youth in offering ideas, advice, and experiences with a proportionate and consistent appearance to increase uniqueness and distinction between a number of competitors in the field.

What has been achieved

We have worked on a special strategy to upgrade the logo and the colors of the identity so that when applied, they would harmonize with various productions in a youthful spirit that corresponds to the field of podcasts and the targeted age group to unify and organize the uses of the logo and identity and engage in the field of podcasts in thoughtful ways that achieve the goals and aspirations of the brand.

Scope of work

Logo and Identity Face-Lifting, Graphic System, Identity Applications, social media posts and thumbnails design

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